Artificial sweeteners are sugar substitutes that are manufactured through synthetic processes, and is characterized by producing sweetness in foods and beverages without calories. Some artificial sweeteners are classified as ‘intense’, to be up to 20,000 times sweeter than regular sugar. The growing consumer concerns over lifestyle based ailments such as obesity and diabetes, helps consumers to modify patterns of consumption, through the use of artificial sweetener options.

The demand in the global artificial sweeteners market is projected to grow at a healthy rate through the end of the forecast period till 2027.This rate of growth can be attributed to faster approval of production of new artificial sweetener options, which is projected to aid the market value to surpass USD 19 billion by the end of this period.

The detailed research report on the global artificial sweetener market focuses on the macro as well as microeconomic factors that are helping its development. The report also concentrates on the regulatory framework that is shaping the future of the global market. Furthermore, the research report also makes not of the existing as well as prevailing pricing structure, emerging areas of applications, and imminent investment opportunities in the global market. The report also offers an in-depth analysis of how the projected growth factors will shape the market dynamics in the coming years of the forecast period. Moreover, it also gives meaningful as well as actionable insights on the key trends that are developing the current market scenario and which will be lucrative for the future of the global artificial sweetener market.

The research report on the global artificial sweetener market also provides an in-detailed analysis of the overall vendor landscape. The report analyzes the key marketing and promotional strategies adopted by the leading companies in the global market. Furthermore, it takes into consideration the existing development, past events, and recent trends to provide a strong and unbiased opinion on the future direction in which these leading companies will be heading into. To back its opinion, the research report covers all the factors and events such as mergers, acquisitions, takeovers, joint ventures, and strategic alliances. It also analyzes the entry barriers and overall intensity of the competition in the global artificial sweetener market. Some of the key players mentioned in the research report are

• Tate & Lyle PLC
• Archer Daniels Midland Company
• Ajinomoto Corporation Inc.
• Cargill, Inc.
• Nestlé S.A.
• Celanese Corporation
• Hyet Sweet S.A.S
• JK Sucralose Inc.
• Merisant US, Inc.
• Zydus Wellness Ltd.

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Low and No-Calorie Food Trends Supports Growth

Consumer acceptance of artificial sweeteners is key to the rise in adoption for meeting the needs of healthy diet plans. The awareness about the impact of consumption patterns and diets on health has been key to the push for healthier alternatives including the low calorie or no calorie food and beverages, which supports the adoption rates of artificial sweeteners which are witnessing strong upward trajectories.

Further food processing industries are also making use of high intensity artificial sweetener options for providing consumers with superior taste, without having to compromise on healthy calorie counts, which has resulted in the development of various sugar-free frozen dairy products, gums, yogurt, diet drinks, and table top sweeteners.

The research report also offers a great insight on the working dynamics of individual segment of the global artificial sweetener market. The research report covers the business growth opportunities for the following vital application segments:

• Beverage
• Dairy Products
• Bakery & Confectionery
• Dietary Supplements
• Bread Spreads
• Pharmaceutical
• Personal Care

In terms of type of product, the global artificial sweetener market can be segmented into:

• Cyclamate
• Saccharin
• Aspartame
• Acesulfame Potassium (Ace-K)
• Sucralose
• Others (Neotame, Advantame)

The new report on the global artificial sweetener market gives estimations of the size of the international market and the overall size and share of key regional segments during the historical assessment period of 2014 – 2018. The research report gives projections of different shares and opportunities, both in terms of projected value (US$Mn/Bn) as well as volume (n units), of different fragments in the artificial sweetener market during the estimated timeframe of 2019 – 2029. The business knowledge study offers users with a granular analysis of key development elements, promising business avenues, and the overall dynamics of the vendor landscape of the global artificial sweetener market. 2018 is considered as the base year and 2019 as the estimation year.

Restrictions from Demand for Plant-based Options

Major manufacturers in the global artificial sweeteners market are seeking to increase investments into stakes of competitor’s shares to develop high quality sweetening solutions. In addition, mergers and acquisitions are also gaining traction with the aim of diversification in product portfolios.

Despite these moves to improve business prospects, the continuous requirement by consumers for healthy substitutes for calorie rich ingredients are key to the growth of the popularity of plant based, natural sweeteners, which have been gaining traction among major food market players including Danone, Coca Cola, and Heinz.

Monk fruit and the stevia plant have witnessed a major uptake as natural, plant based sweeteners, as these sources are up to 300 times sweeter than regular refined sugar. The growing proliferation of plant based options with the growing consumer inclination towards natural options is expected to remain a key challenge for artificial sweetener manufacturers.

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To provide an in-detailed analysis of the potential opportunities, the research report takes into consideration of the several growth factors across different regional segments. The important geographical segments of the global artificial sweetener market are as follows:

• North America
• Latin America
• Europe
• Japan
• APEJ
• MEA